NEW YORK, June 28, 2026 – Ultra Group, a leading loyalty travel solution provider in Latin America, announced during Sabre’s Compass annual conference its change of capital ownership to Linex Fund I LP (“Linex Capital”), a New York-based, sector-focused private equity fund specializing in the loyalty and rewards sector.
Solutions provided by Linex Travel as part of Linex Loyalty will be keystones of a next-generation platform specifically tailored for large loyalty programs in the banking industry.
“This is a major milestone for the banking industry. We expect the integrated solution to be a breakthrough for financial institutions looking to maximize the benefits of their loyalty programs and make rewards significantly more valuable for their users.”— Laurent Xatart, Co-Founder and Managing Partner at Linex Capital
Ultra Group CEO and Co-Founder, Andres Peláez, said, “We are delighted to join Linex Loyalty and contribute our technology and expertise to create a global loyalty technology leader. While maintaining our strict focus on innovation and customer experience, we will now be able to offer a much wider range of loyalty services to our existing customers and their end users.”
Garry Wiseman, President Product and Engineering at Sabre, commented: "As Linex Travel scales its footprint internationally, Sabre is proud to provide the architectural foundation that makes possible the future of autonomous travel retailing and servicing."
About Linex Loyalty: A Trusted Partner in Loyalty Management
Linex is a comprehensive, one-stop-shop solution that manages entire loyalty programs from conception to operation, covering everything from user engagement to a vast universe of points redemption options. Its core solutions include:
- Linex Mint: Features one of the market's most advanced accrual engines to customize how dynamic rewards are accumulated for specific users.
- Linex Marketplace: Provides a dynamic marketplace with unlimited redemption options, leveraging a suite of AI assistants to create personalized redemption experiences for users.
- Linex Engage: Focuses on user behavioral data analysis and targeted marketing campaigns to increase engagement and optimize program performance.
About Ultra Group (now Linex Travel): The Expert in Travel Loyalty
Ultra Group is the leading travel loyalty redemption technology provider in the banking vertical, serving over 30 bank clients across 12 countries in Latin America. Operating with offices in Colombia, Panama, Mexico, Peru, and Ecuador, Ultra Group seamlessly integrates with financial institutions' rewards programs, enabling users to redeem points globally for hotel bookings, airline tickets, car rentals, and unique experiences.
Learn more at www.linex-loyalty.com.
